What We Do

 At Tide North Digital, we help businesses across Nova Scotia and Atlantic Canada grow their presence, connect with the right audience, and market with purpose. Whether you’re just starting out or ready to scale, our services are built to meet you where you are — and help you move forward.

Show up online with confidence and consistency.

We craft custom content strategies tailored to your brand voice and business goals — then we manage the day-to-day, so you don’t have to. From reels and stories to post scheduling and analytics, we keep your social media active, engaging, and aligned.

Includes:

• Monthly content planning
   
• Captions & hashtags
   
• Branded graphics
   
• Analytics & insights
   
• Platform setup or refresh (Facebook, Instagram, LinkedIn, TikTok)
   

Best for: Local businesses, service providers, creators, and tourism-driven organizations.

Get found by the people who are looking for you.

Search engine optimization (SEO) isn’t just for big companies. We help small businesses improve their rankings through strategic keyword selection, optimized site content, and technical optimization. Better SEO equals more traffic, which equals more leads.

Includes:

• SEO audits & keyword research
   
• Website copy optimization
   
• Google Business Profile optimization
   
• Internal linking strategies
   
• Meta descriptions & alt tags
   

Best for: Businesses with a website that isn’t performing, or those planning a relaunch.

 Smart, targeted advertising that makes the most of your budget. We create and manage pay-per-click (PPC) campaigns designed to increase visibility, drive traffic, and convert leads. Whether it’s Google search ads or Meta campaigns, we handle the strategy, copy, creative, and tracking.

Includes:

• Audience targeting  

• Ad copy & creative  

• Campaign setup & monitoring  

• Budget recommendations  

• Monthly performance reports  

Best for: Businesses ready to scale or promote a launch, event, or special offer. 

  Make sure your website works as hard as you do.

We audit your current site for design, messaging, usability, and performance. Whether you're looking for a full overhaul or just need a content tune-up, we'll help your site feel modern, clear, and aligned with your brand.

Includes:

• UX and design review
   
• Home, About, and Services page rewrites
   
• Clear calls-to-action (CTAs)
   
• Mobile usability check
   
• Recommendations for improvements
   

Best for: Business owners unsure if their website is working or converting.

Tell your story, boost your traffic, and build trust.

We create content that brings your brand to life — and brings in results. From blog posts and landing pages to email sequences and lead magnets, we write with clarity, strategy, and a touch of East Coast personality.

Includes:

• Blog writing & topic research
   
• Service page content
   
• Email marketing
   
• Product descriptions
   
• Case studies & success stories
   

Best for: Brands looking to improve SEO and build long-term relationships with their audience.

Make a strong first impression with a cohesive brand.

Your visuals should reflect who you are, not just look pretty. We help you develop or refine your brand identity with logos, color palettes, social templates, and style guides that keep things consistent across every platform.

Includes:

• Brand discovery session
   
• Logo & visual identity design
   
• Canva templates
   
• Brand voice development
   
• Messaging guidelines
   

Best for: New businesses or rebrands looking for professional polish.